The 120thChina Import and Export Fair (Canton Fair) ,known as China’s First Exhibition, was held in Guangzhou Pazhou Exhibition Hall on Oct 15th, 2016. Victors from over 200 countries and regions gathered together with information exchange and friendship enhancement. With thorough communication with potential clients, the practical developments for cooperation was achieved.

10月15日，2016（第120届）中国进出口商品交易会（简称“广交会”）在广州琶洲国际展馆盛大开幕，200多个国家和地区的外商云集此地，互通商情，增进友谊，被誉为“中国第一展”。通过广交会，华晨鑫源充分与客户沟通，海外拓展业务取得进一步发展。

With the call of national strategy of‘"One belt and One Road", as one of the backbone of the domestic brands, Brilliance Shineray focused on the overseas markets layout and committed to creating future-oriented and fashionable products with excellent quality and superb service. Brilliance Shineray Import and Export Company emphasized on the great opportunities and inspiration on the Canton Fair,and presented many products as well as a powerful lineup which optimized the client’s experience in Exhibition.

在国家“一带一路”战略号召下，作为国内品牌的中坚力量，华晨鑫源重点布局海外市场，致力于打造品质卓越、服务精细、紧跟时代、面向未来的明星产品。华晨鑫源进出口公司高度重视广交会带来的机遇和启发，众多产品亮相广交会，阵容强大，优化客户参展体验。

Intelligence large 7 seats SUV from Italy.

SWM 7座智能互联SUV

As a well-known citizen passenger car from the Europe, SWM X7’s appearance is tailor-made by the SWM Italian R & D center, and the quality is controlled by the

former German BMW engineers , it combines theItalian style and German quality in a perfect way. With intelligent interconnection 7 seats large SUV, it diligently provides consumer a fresh live style life of "4 +2" . In the first day of Canton Fair, SWM X7 caught a lot of attentions from clients and enjoyed their good comments. Most of the clients expressed their interests in visiting Brilliance ShinerayFuling base. With its self-showing, SWM X7 also highlighted the great efforts of the Brilliance Shineray in fulfilling the national strategy of "Silk Road economic zone".

作为一款源自欧洲的国民好车，SWM斯威汽车X7造型由SWM斯威汽车意大利研发中心量身定制，并经由原德国宝马质量工程师全程质量管控，完美融合意式风范和德系品质。以智能互联大7座SUV之名，为消费者悉心打造”4+2”生活方式。广交会开始当天，就备受客商关注，众多客商给予斯威汽车X7高度评价，并要求参观华晨鑫源涪陵基地。斯威汽车X7在展示自身品质的同时，也反映出华晨鑫源响应国家构建”丝绸之路经济带”战略的积极努力。

‘’Product force" has become the key to go forward in contrarian

“产品力”成为逆势前行的关键

Simply specking ,"product force" is the ability to attract the target group. Brilliance Shinerayhas formed a "category-wide, mufti-function, highcompetitive price" and other core competitiveness, we gained international buyers’affirmation. In addition to newly-launched SUV, we also showed MPV, mini van mini truck and mini special-purpose vehicles on fair,which not only functionallymeet the needs of many third world countries, but the high cost-competitive, fashionable style is the main reason of customer "stay back". Undoubtedly the SWM X7 is great winner of this session Canton Fair.

通俗一点讲，“产品力”即吸引目标群体的能力。华晨鑫源已形成“品类全、功能多、性价高”等自身核心竞争力，获得了各国采购商的肯定。本届广交会除了刚上市的SUV外，亮相的产品还有MPV、微客、微货及微客专用车，不仅在功能性上与众多第三世界国家客户的需求一拍即合，同时，高性价比、时尚造型亦是客户“回头停留”的主要原因，其中斯威汽车X7无疑是本届展会的收视明星。

Upgrading and transforming, new opportunity is forming in overseas market.

升级转型海外市场蕴藏新契机

"Upgrading and transforming" is frequency mentioned in all walks of lifein recent years,however, just a few enterprise can do it, the decline of the China’s low-end manufacturing exportation verified it.However, Brilliance Shineray is interpreting the“upgrading and transforming”in the past decade.

“升级转型”是近年来各行各业高频次出现的一个词，然而，能真正做到的企业并不多，中国中低端制造业的出口下滑便印证了这一点。华晨鑫源经过近十年的沉淀，从发展模式、产品结构等方面正努力诠释着“升级转型”。

However, our more expectation is that overseas markets may meet upgrading and transforming which will excited sufficiently the whole automotive industry . According to analysis of the visiting clients, some clients are "motorcycle dealers", among them, some are high-quality clients who have their own mature factory and sent their delegation to the show to seek cooperation in CKD project. While for the new energy electric vehicles which are still in the initial stage of development, many visitor also express their interests in this segment.

然而，更让我们期待的是，海外市场或许也正在迎来一场足以让整个行业兴奋的“升级转型”。综合本次接待的意向客户来看，部分客户是“摩托车经销商”，还有一部分优质客户，他们已有自己成熟的工厂，组团来展会寻求CKD合作厂家。在国内尚处发展初级阶段的新能源电动车，已有客户对其表示出强烈意向。

To face fierce competition in overseas markets, Brilliance Shineraywill continue adhering the spirit of the brand of"enterprising and creating a better life,"to create more exciting car life for the majority of overseas clients to win a wider world.

面对竞争激烈的海外市场，华晨鑫源将继续秉承”进取不止，创造美好生活”的品牌精神，为广大海外客商打造更加精彩的用车生活，以赢取更广阔的天地。